Abstract:
This thesis evaluated forecasting procedures that could improve sales forecasting outputs for a specialty chemical company. Quantitative forecasting methods were used to investigate the correlation between sales and certain economic indicators. Sales forecasts were prepared using time-series and causal forecasting methods. Sales volumes could be forecasted with a 95% confidence level by using two different methods. Additional research is recommended to managers who want to find other business barometers traceable to their sales outlook.
Description:
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