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Browsing College of Engineering, Business, and Education by Subject "Marketing"

Browsing College of Engineering, Business, and Education by Subject "Marketing"

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  • Jitany, Gabbour M. (1971)
    The importance of oil to the Arabic Countries is self-evident. At present those countries receive a share of the proceeds as their compensation for these important resources. This theses analyzes the problems and opportunities ...
  • Weidner, Thomas V. (1982)
    This paper is an attempt to develop a systematic approach to marketing the capabilities of a vocational rehabilitation workshop. The anticipated result will be a reduction in the amount of downtime experienced by many ...
  • Zimmer, Patrick J. (1975)
    This thesis determines the first year marketing objectives and strategies Continental Baking chose for Hostess O's and whether they represented good decisions. Study of the marketing and economic factors within the baking ...
  • Sommer, Samuel M. (1978)
    This thesis demonstrates how marketing theory (concepts and principles), and analytical tools can be applied to nonbusiness organizations, in this case, cities, why they need marketing theory, and what benefits can be ...
  • Heilig, Ralf (1991)
    This study has investigated the relevant changes in the set up of the European Market on the base of the available information in 1990/91. These changes were evaluated in general and then analyzed on their impact on the ...
  • Dorr, Timothy G. (Mercy College, School of Business, 2015-02)
    The current US residential real estate market is recovering although price growth remains stagnant. The non-linear pricing model examined represents a first investigation in the area of a single variable, polynomial ...
  • Kulcjwiec, John J. (1968)
    Sales Contests, when properly understood and effectively employed, provide the sales management of a company a marketing tool that enables the company to facilitate the accomplishment of its marketing objectives, and to ...

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