Fake News or Marketing Bonanza? Exploring Non-Traditional "Holidays" as Sales Stimuli

dc.contributor.author	Lisi, Edward
dc.contributor.author	Fernandes, Joel
dc.date.accessioned	2018-04-09T14:51:23Z
dc.date.available	2018-04-09T14:51:23Z
dc.date.issued	2018-03-23
dc.identifier.uri	https://scholarworks.bridgeport.edu/xmlui/handle/123456789/2160
dc.description	Edward Lisi and Joel Fernandes' poster about non-traditional holidays as attempts at sales stimuli.	en_US
dc.language.iso	en_US	en_US
dc.subject	Non-traditional holiday	en_US
dc.subject	Sales stimulus	en_US
dc.title	Fake News or Marketing Bonanza? Exploring Non-Traditional "Holidays" as Sales Stimuli	en_US
dc.type	Other	en_US
dc.institute.department	School of Business	en_US
dc.institute.name	University of Bridgeport	en_US
dc.event.location	Bridgeport, CT	en_US
dc.event.name	Faculty Research Day	en_US