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Fake News or Marketing Bonanza? Exploring Non-Traditional "Holidays" as Sales Stimuli

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dc.contributor.author Lisi, Edward
dc.contributor.author Fernandes, Joel
dc.date.accessioned 2018-04-09T14:51:23Z
dc.date.available 2018-04-09T14:51:23Z
dc.date.issued 2018-03-23
dc.identifier.uri https://scholarworks.bridgeport.edu/xmlui/handle/123456789/2160
dc.description Edward Lisi and Joel Fernandes' poster about non-traditional holidays as attempts at sales stimuli. en_US
dc.language.iso en_US en_US
dc.subject Non-traditional holiday en_US
dc.subject Sales stimulus en_US
dc.title Fake News or Marketing Bonanza? Exploring Non-Traditional "Holidays" as Sales Stimuli en_US
dc.type Other en_US
dc.institute.department School of Business en_US
dc.institute.name University of Bridgeport en_US
dc.event.location Bridgeport, CT en_US
dc.event.name Faculty Research Day en_US


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