Impact of Electronic Data Processing on the Marketing Research Function
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Authors
Wesche, Richard C.
Issue Date
1964-05-01
Type
Thesis
Language
en_US
Keywords
Electronic data , Marketing research , Processing
Alternative Title
Abstract
Description
Richard C. Wesche's thesis on how the processing of electronic data impacts marketing research.
This thesis is being archived as a Digitized Shelf Copy for campus access to current students and staff only. We currently cannot provide this open access without the author's permission. If you are the author of this work and desire to provide it open access or wish access removed please contact the Wahlstrom Library to discuss permission.
This thesis is being archived as a Digitized Shelf Copy for campus access to current students and staff only. We currently cannot provide this open access without the author's permission. If you are the author of this work and desire to provide it open access or wish access removed please contact the Wahlstrom Library to discuss permission.
Citation
R.C. Wesche, "Impact of Electronic Data Processing on the Marketing Research Function", Thesis, School of Business, Univ. of Bridgeport, Bridgeport, CT, 1964.